|Tactic of Projecting a Popular Image
Tactic of Projecting a Popular Image
The tactic of projecting a popular image occurs when a popular image is cast for a person or an opinion rather than dealing with the soundness of the argument. Most tactics use other forms of logical fallacy. The tactic of projecting a popular image may use such fallacies as demagoguery, association techniques (getting endorsements of popular people or organizations), class warfare (pitting the poor against the rich using the empty emotion of envy), conspiracy theories, etc.
Examples of the Tactic of Projecting a Popular Image
Unpopular government programs that are promoted by spending millions on advertising.
Politicians, televangelists, and movie stars who carefully guard their public image using many presentation and public relations techniques.
Wendy Davis glamorizing her life story with a few teaks to reality.
The picture of an ape on the right and a man on the left with a succession of characters between, each one more like the man. It is an illusion, but a great PR stunt.
The use of the word, science, when referring to stories such as billions of years old Earth or molecules-to-man evolution. There is no way to use scientific method to study the past. However, using the word, science, as a public relations gimmick has worked amazingly well to deceive many people.
Last updated: Feb, 2014
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